{"id":2532,"date":"2020-07-07T07:03:36","date_gmt":"2020-07-07T05:03:36","guid":{"rendered":"https:\/\/www.link2fleet.com\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\/"},"modified":"2024-04-17T16:52:55","modified_gmt":"2024-04-17T14:52:55","slug":"analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients","status":"publish","type":"post","link":"https:\/\/www.link2fleet.com\/fr\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\/","title":{"rendered":"Analyse crise Covid-19: Miel Horsten (ALD Belgium) : \u00ab la crise nous a rapproch\u00e9s de nos clients \u202f\u00bb"},"content":{"rendered":"\n

link2fleet\u202f: Dans quel \u00e9tat d\u2019esprit \u00eates-vous depuis l\u2019annonce de votre d\u00e9part\u202f?\u00a0<\/strong><\/p>\n\n\n\n

Miel Horsten<\/strong>\u202f: \u2018Mixed feelings\u2019, comme le disent les anglophones. Content \u00e9videmment de relever un nouveau d\u00e9fi \u00e0 l\u2019\u00e9chelon europ\u00e9en, mais \u00e9mu de quitter cette fantastique \u00e9quipe talentueuse avec laquelle je vis des moments uniques depuis bient\u00f4t 9 ans. La Belgique est aujourd\u2019hui point\u00e9e par les autres filiales du groupe comme un des mod\u00e8les les plus avant-gardistes et les plus aboutis de notre r\u00e9seau. Avec, de surcro\u00eet, une croissance continue . Ce qui me donne le sentiment du devoir accompli.  <\/p>\n\n\n\n

Rassurer nos clients<\/strong> <\/p>\n\n\n\n

l2f\u202f: Quel a \u00e9t\u00e9 le v\u00e9ritable impact sur votre secteur\u202f?\u00a0<\/strong><\/p>\n\n\n\n

M.H.<\/strong>\u202f: En toute honn\u00eatet\u00e9, nous faisons partie des \u2018privil\u00e9gi\u00e9s\u2019 de cette crise. Nous avons la chance de fonctionner sur base de contrats s\u2019\u00e9talant sur une dur\u00e9e de 4 \u00e0 5 ans, donc le business a continu\u00e9 de tourner pour nous, m\u00eame si certaines op\u00e9rations \u2018physiques\u2019 ont d\u00fb \u00eatre postpos\u00e9es. Nous avons de surcro\u00eet la chance d\u2019appartenir \u00e0 un groupe bancaire mondial solide, ce qui n\u2019est pas le cas de certains confr\u00e8res ou clients qui se sont retrouv\u00e9s avec de s\u00e9rieux probl\u00e8mes de liquidit\u00e9s. Pour ceux-l\u00e0, nous avons mis en place des extensions de dur\u00e9e de contrat, mais aussi de la souplesse au niveau des paiements des loyers. <\/p>\n\n\n\n

l2f\u202f: Comment voyez-vous cette sortie de crise\u202f?\u00a0<\/strong><\/p>\n\n\n\n

M.H.<\/strong>\u202f: Apr\u00e8s le premier impact li\u00e9 \u00e0 l\u2019arr\u00eat total de l\u2019industrie automobile le 16 mars, le business va repartir de mani\u00e8re lente et lin\u00e9aire. Je m\u2019attends toutefois \u00e0 une nouvelle p\u00e9riode difficile d\u2019ici 6 \u00e0 9 mois. Cette seconde vague sera en partie li\u00e9e \u00e0 l\u2019incertitude planant sur la saturation du march\u00e9 de l\u2019occasion. Mais il y aura d\u2019autres \u00e9l\u00e9ments \u00e0 surveiller, comme les taux de financement, les primes de risque et la mani\u00e8re dont la production automobile va se remettre en route. <\/p>\n\n\n\n

l2f\u202f: Quels conseils donnez-vous d\u00e8s lors \u00e0 vos clients\u202f?\u00a0<\/strong><\/p>\n\n\n\n

M.H.<\/strong>\u202f: Le moment est in\u00e9dit et notre v\u00e9ritable plus-value consiste \u00e0 rassurer nos clients. Ils ne doivent pas c\u00e9der \u00e0 la panique. Nous avons conscience que la r\u00e9alit\u00e9 est douloureuse pour l\u2019ensemble de l\u2019\u00e9conomie puisque nous traversons simultan\u00e9ment une crise financi\u00e8re et une crise sanitaire in\u00e9dite. Nous constatons toutefois, au travers des signaux qui nous viennent d\u2019Asie, que le monde n\u2019est pas en train de s\u2019effondrer, mais plut\u00f4t de se reconstruire. Nous devons \u00eatre forts, solidaires avec nos clients et mieux travailler ensemble pour construire la mobilit\u00e9 de demain. J\u2019aimerais insister sur le fait que ce raisonnement vaut aussi pour nos fournisseurs dont nous avons appr\u00e9ci\u00e9 la v\u00e9ritable valeur durant cette p\u00e9riode compliqu\u00e9e pour tous. <\/p>\n\n\n\n

Flexibilit\u00e9 comme leitmotiv<\/strong> <\/p>\n\n\n\n

l2f\u202f: Et pr\u00e9cis\u00e9ment, \u00e0 quoi ressemblera cette mobilit\u00e9 de demain\u202f?\u00a0<\/strong><\/p>\n\n\n\n

M.H.<\/strong>\u202f: Nous loueurs devons \u00e9voluer vers des mod\u00e8les plus flexibles. Les entreprises ne souhaiteront sans doute plus se bloquer durant 4 ou 5 ans avec un seul et m\u00eame v\u00e9hicule. Leur choix sera d\u00e9termin\u00e9 par leurs besoins \u00e0 un moment pr\u00e9cis. Je crois dans un mod\u00e8le o\u00f9 diff\u00e9rents v\u00e9hicules – neufs ou d\u2019occasion – seront lou\u00e9s avec une grande souplesse pour des p\u00e9riodes plus courtes. C\u2019est d\u2019ailleurs la philosophie du contrat \u2018Flex\u2019 que nous avons lanc\u00e9 r\u00e9cemment au sein d\u2019ALD. Ces choix plus flexibles de v\u00e9hicules seront de surcro\u00eet renforc\u00e9s par une offre multimodale encore mieux int\u00e9gr\u00e9e.  <\/p>\n\n\n\n

l2f\u202f: Pensez-vous au sortir de cette crise que les\u00a0utilisateurs\u00a0sont fondamentalement pr\u00eats \u00e0 changer leur mani\u00e8re de se d\u00e9placer\u202f?\u00a0<\/strong><\/p>\n\n\n\n

M.H.<\/strong>\u202f: Le choc a \u00e9t\u00e9 violent et bon nombre de soci\u00e9t\u00e9s ont pris le temps de r\u00e9fl\u00e9chir. \u00c0 la fois sur leur gestion tactique, mais aussi sur leur vision strat\u00e9gique. Quelques grandes tendances se d\u00e9gagent\u202f: plus de t\u00e9l\u00e9travail, moins de kilom\u00e8tres, frilosit\u00e9 passag\u00e8re pour les transports publics, plus de flexibilit\u00e9, plus de digitalisation, plus d\u2019\u00e9cologie, moins de prise de risques, etc. Les grandes tendances que nous connaissions avant la crise vont demeurer. Elles seront vraisemblablement un rien acc\u00e9l\u00e9r\u00e9es. Mais soyons r\u00e9alistes, il ne faut pas s\u2019attendre \u00e0 ce que notre mani\u00e8re de fonctionner change drastiquement.  <\/p>\n","protected":false},"excerpt":{"rendered":"

link2fleet\u202f: Dans quel \u00e9tat d\u2019esprit \u00eates-vous depuis l\u2019annonce de votre d\u00e9part\u202f?\u00a0 Miel Horsten\u202f: \u2018Mixed feelings\u2019, comme le disent les anglophones. Content \u00e9videmment de relever un nouveau d\u00e9fi \u00e0 l\u2019\u00e9chelon europ\u00e9en, mais \u00e9mu de quitter cette fantastique \u00e9quipe talentueuse avec laquelle je vis des moments uniques depuis bient\u00f4t 9 ans. La Belgique est aujourd\u2019hui point\u00e9e par les autres filiales du groupe comme un […]<\/p>\n","protected":false},"author":4,"featured_media":2262,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91,79,76],"tags":[],"class_list":["post-2532","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-expertise-et-management","category-societes-de-leasing","category-car"],"acf":[],"yoast_head":"\nAnalyse crise Covid-19: Miel Horsten (ALD Belgium) : \u00ab la crise nous a rapproch\u00e9s de nos clients \u202f\u00bb - link2fleet<\/title>\n<meta name=\"description\" content=\"Situation particuli\u00e8re pour le boss d\u2019ALD Belgique annonc\u00e9 en partance pour Paris o\u00f9 il deviendra directeur r\u00e9gional (Benelux, Scandinavie & Irlande), mais toujours en place\u2026\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Analyse crise Covid-19: Miel Horsten (ALD Belgium) : \u00ab la crise nous a rapproch\u00e9s de nos clients \u202f\u00bb - link2fleet\" \/>\n<meta property=\"og:description\" content=\"Situation particuli\u00e8re pour le boss d\u2019ALD Belgique annonc\u00e9 en partance pour Paris o\u00f9 il deviendra directeur r\u00e9gional (Benelux, Scandinavie & Irlande), mais toujours en place\u2026\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.link2fleet.com\/fr\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\/\" \/>\n<meta property=\"og:site_name\" content=\"link2fleet\" \/>\n<meta property=\"article:published_time\" content=\"2020-07-07T05:03:36+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-04-17T14:52:55+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/static.link2fleet.com\/wp-content\/uploads\/2024\/03\/miel02.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2452\" \/>\n\t<meta property=\"og:image:height\" content=\"1344\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Damien Malvetti\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:description\" content=\"Situation particuli\u00e8re pour le boss d\u2019ALD Belgique annonc\u00e9 en partance pour Paris o\u00f9 il deviendra directeur r\u00e9gional (Benelux, Scandinavie & Irlande), mais toujours en place\u2026\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Damien Malvetti\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.link2fleet.com\\\/fr\\\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.link2fleet.com\\\/fr\\\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\\\/\"},\"author\":{\"name\":\"Damien Malvetti\",\"@id\":\"https:\\\/\\\/www.link2fleet.com\\\/fr\\\/#\\\/schema\\\/person\\\/027cd46113c78036b3809c9a054049da\"},\"headline\":\"Analyse crise Covid-19: Miel Horsten (ALD Belgium) : \u00ab la crise nous a rapproch\u00e9s de nos clients \u202f\u00bb\",\"datePublished\":\"2020-07-07T05:03:36+00:00\",\"dateModified\":\"2024-04-17T14:52:55+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.link2fleet.com\\\/fr\\\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\\\/\"},\"wordCount\":823,\"publisher\":{\"@id\":\"https:\\\/\\\/www.link2fleet.com\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.link2fleet.com\\\/fr\\\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/static.link2fleet.com\\\/wp-content\\\/uploads\\\/2024\\\/03\\\/miel02.jpg\",\"articleSection\":[\"Gestion de flotte\",\"Location long-terme\",\"V\u00e9hicules\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.link2fleet.com\\\/fr\\\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\\\/\",\"url\":\"https:\\\/\\\/www.link2fleet.com\\\/fr\\\/analyse-crise-covid-19-miel-horsten-ald-belgium-la-crise-nous-a-rapproches-de-nos-clients\\\/\",\"name\":\"Analyse crise Covid-19: Miel Horsten (ALD Belgium) : \u00ab la crise nous a rapproch\u00e9s de nos clients \u202f\u00bb - 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