{"id":4054,"date":"2021-03-25T15:57:39","date_gmt":"2021-03-25T14:57:39","guid":{"rendered":"https:\/\/www.link2fleet.com\/bmw-et-ford-marques-preferees-des-societes\/"},"modified":"2024-04-17T16:50:06","modified_gmt":"2024-04-17T14:50:06","slug":"bmw-et-ford-marques-preferees-des-societes","status":"publish","type":"post","link":"https:\/\/www.link2fleet.com\/fr\/bmw-et-ford-marques-preferees-des-societes\/","title":{"rendered":"BMW et Ford marques pr\u00e9f\u00e9r\u00e9es des soci\u00e9t\u00e9s"},"content":{"rendered":"

Le march\u00e9 global est toujours en souffrance (-24,69 %) malgr\u00e9 les nombreuses initiatives digitales cr\u00e9atives mises en place par les concessionnaires pour compenser l\u2019annulation du Salon de l\u2019Auto de janvier.<\/p>\n

Petit \u00e9clair dans la grisaille, les ventes aux soci\u00e9t\u00e9s, certes en baisse (-19,92 %), s\u2019en tirent mieux que les ventes aux particuliers. Les intentions d\u2019achat des entreprises restent bel et bien pr\u00e9sentes mais la prudence et les prolongations de contrat \u2013 dans le cas du leasing \u2013 restent de mise.<\/p>\n

BMW en t\u00eate du classement des marques<\/strong><\/p>\n

Avec 3 mod\u00e8les class\u00e9s dans le top 5 des ventes B2B, BMW continue \u00e0 r\u00e9gner en ma\u00eetre sur le march\u00e9 fleet. Mercedes et Volkswagen compl\u00e8tent le podium.<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n
\u00a0<\/strong><\/td>\nMake<\/strong><\/td>\nSold<\/strong><\/td>\nShare<\/strong><\/td>\n<\/tr>\n
1<\/td>\nBMW<\/td>\n6.345<\/td>\n16,35%<\/td>\n<\/tr>\n
2<\/td>\nMERCEDES<\/td>\n4.004<\/td>\n10,31%<\/td>\n<\/tr>\n
3<\/td>\nVOLKSWAGEN<\/td>\n3.690<\/td>\n9,51%<\/td>\n<\/tr>\n
4<\/td>\nPEUGEOT<\/td>\n3.339<\/td>\n8,60%<\/td>\n<\/tr>\n
5<\/td>\nAUDI<\/td>\n2.959<\/td>\n7,62%<\/td>\n<\/tr>\n
6<\/td>\nVOLVO<\/td>\n2.511<\/td>\n6,47%<\/td>\n<\/tr>\n
7<\/td>\nSKODA<\/td>\n2.118<\/td>\n5,46%<\/td>\n<\/tr>\n
8<\/td>\nRENAULT<\/td>\n1.852<\/td>\n4,77%<\/td>\n<\/tr>\n
9<\/td>\nOPEL<\/td>\n1.634<\/td>\n4,21%<\/td>\n<\/tr>\n
10<\/td>\nFORD<\/td>\n1.264<\/td>\n3,26%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

\"\"
Le BMW X1, un v\u00e9ritable best-seller en soci\u00e9t\u00e9.<\/figcaption><\/figure>\n

 <\/p>\n

Le Volvo XC40 confirme son avance<\/strong><\/p>\n

Avec 1.456 exemplaires vendus depuis le 1er<\/sup> janvier, le Volvo XC40 \u2013 un des plus belges des v\u00e9hicules en course \u2013 confirme qu\u2019il reste actuellement le pr\u00e9f\u00e9r\u00e9 des conducteurs \u2018business\u2019 dans notre pays. Il reste pourchass\u00e9 par trois mod\u00e8les bavarois (X1, S\u00e9rie 3 et S\u00e9rie 1) qui ne demandent qu\u2019\u00e0 lui faire une queue de poisson.<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n\n
\u00a0<\/strong><\/td>\nModel<\/strong><\/td>\nSold<\/strong><\/td>\nShare<\/strong><\/td>\n<\/tr>\n
1<\/td>\nVOLVO XC40<\/td>\n1.456<\/td>\n3,75%<\/td>\n<\/tr>\n
2<\/td>\nBMW X1<\/td>\n1.284<\/td>\n3,31%<\/td>\n<\/tr>\n
3<\/td>\nBMW SERIES 3<\/td>\n1.223<\/td>\n3,15%<\/td>\n<\/tr>\n
4<\/td>\nBMW SERIES 1<\/td>\n1.070<\/td>\n2,76%<\/td>\n<\/tr>\n
5<\/td>\nSKODA OCTAVIA<\/td>\n1.007<\/td>\n2,59%<\/td>\n<\/tr>\n
6<\/td>\nAUDI A3<\/td>\n739<\/td>\n1,90%<\/td>\n<\/tr>\n
7<\/td>\nVOLKSWAGEN PASSAT<\/td>\n715<\/td>\n1,84%<\/td>\n<\/tr>\n
8<\/td>\nMERCEDES A-CLASS<\/td>\n701<\/td>\n1,81%<\/td>\n<\/tr>\n
9<\/td>\nVOLKSWAGEN GOLF<\/td>\n698<\/td>\n1,80%<\/td>\n<\/tr>\n
10<\/td>\nPEUGEOT 3008<\/td>\n665<\/td>\n1,71%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

\"\"
Volvo XC40 Recharge P8<\/figcaption><\/figure>\n

 <\/p>\n

Ford champion de l\u2019utilitaire l\u00e9ger<\/strong><\/p>\n

Dans le secteur des v\u00e9hicules utilitaires l\u00e9gers (- de 3,5t) , c\u2019est Ford qui m\u00e8ne la danse avec 2.515 v\u00e9hicules neufs immatricul\u00e9s, soit une part de march\u00e9 de 17,75%. Derri\u00e8re Ford, 3 constructeurs fran\u00e7ais (Peugeot, Renault et Citro\u00ebn) se \u2018tirent la bourre\u2019 pour l\u2019attribution des diff\u00e9rents accessits.<\/p>\n\n\n\n\n\n\n\n\n\n\n\n\n
Ford<\/td>\n2.515<\/td>\n17,75 %<\/td>\n<\/tr>\n
Peugeot<\/td>\n2.105<\/td>\n14,85 %<\/td>\n<\/tr>\n
Renault<\/td>\n1.894<\/td>\n13.37 %<\/td>\n<\/tr>\n
Citro\u00ebn<\/td>\n1.615<\/td>\n11.40 %<\/td>\n<\/tr>\n
Mercedes<\/td>\n1.076<\/td>\n7.59 %<\/td>\n<\/tr>\n
Volkswagen<\/td>\n1.034<\/td>\n7.30 %<\/td>\n<\/tr>\n
Opel<\/td>\n1.002<\/td>\n7.07 %<\/td>\n<\/tr>\n
Fiat<\/td>\n992<\/td>\n7.00 %<\/td>\n<\/tr>\n
Toyota<\/td>\n389<\/td>\n2.75 %<\/td>\n<\/tr>\n
Iveco<\/td>\n328<\/td>\n2.31 %<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

 <\/p>\n

\"\"
Ford, actuel champion du v\u00e9hicule utilitaire en Belgique.<\/figcaption><\/figure>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

Le march\u00e9 global est toujours en souffrance (-24,69 %) malgr\u00e9 les nombreuses initiatives digitales cr\u00e9atives mises en place par les concessionnaires pour compenser l\u2019annulation du Salon de l\u2019Auto de janvier. Petit \u00e9clair dans la grisaille, les ventes aux soci\u00e9t\u00e9s, certes en baisse (-19,92 %), s\u2019en tirent mieux que les ventes aux particuliers. Les intentions d\u2019achat […]<\/p>\n","protected":false},"author":19,"featured_media":2618,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[77,76],"tags":[],"class_list":["post-4054","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-importateurs-et-constructeurs-automobiles-vp","category-car"],"acf":[],"yoast_head":"\nBMW et Ford marques pr\u00e9f\u00e9r\u00e9es des soci\u00e9t\u00e9s - link2fleet<\/title>\n<meta name=\"description\" content=\"Nous avons r\u00e9cemment re\u00e7u de JATO et Febiac les statistiques des nouvelles immatriculations en Belgique \u00e0 la fin du mois de f\u00e9vrier. 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