{"id":7763,"date":"2022-09-27T14:31:39","date_gmt":"2022-09-27T12:31:39","guid":{"rendered":"https:\/\/www.link2fleet.com\/kurt-beckers-sales-director-de-kbc-autolease-toute-evolution-commence-par-un-changement-detat-desprit\/"},"modified":"2022-09-27T14:31:39","modified_gmt":"2022-09-27T12:31:39","slug":"kurt-beckers-sales-director-de-kbc-autolease-toute-evolution-commence-par-un-changement-detat-desprit","status":"publish","type":"post","link":"https:\/\/www.link2fleet.com\/fr\/kurt-beckers-sales-director-de-kbc-autolease-toute-evolution-commence-par-un-changement-detat-desprit\/","title":{"rendered":"Kurt Beckers \u2013 Sales Director de KBC Autolease: \u00ab\u00a0Toute \u00e9volution commence par un changement d’\u00e9tat d’esprit\u00a0\u00bb"},"content":{"rendered":"

link2fleet : Bonjour Mr. Beckers, allons droit au but : Pourquoi KBC Autolease vous a-t-il choisi comme nouveau Sales Director ?<\/strong><\/p>\n

Kurt Beckers : \u00ab\u00a0<\/strong>Appelez-moi Kurt. J’ai plus de 30 ans d’exp\u00e9rience dans le secteur bancaire, dont les 20 derni\u00e8res ann\u00e9es en tant que Sales Director au sein du groupe KBC. Pendant cette p\u00e9riode, j’ai \u00e9t\u00e9 tr\u00e8s activement impliqu\u00e9 dans le changement <\/em>et l’orientation client<\/em>, et je pense que cela a certainement jou\u00e9 un r\u00f4le.\u00a0\u00bb<\/p>\n

l2f : Que signifie pour vous l’orientation client ?<\/em><\/strong><\/p>\n

K.B. : <\/strong>\u00ab\u00a0Le fait que le client soit au centre de cette approche est essentiel. Avec le client, nous voulons construire une relation \u00e0 long terme. Il ne s’agit donc pas de lui fournir un seul v\u00e9hicule, mais d’une coop\u00e9ration sur une longue p\u00e9riode. Et ce, dans un contexte \u00e9conomique difficile – il suffit de penser \u00e0 l’inflation et aux ajustements des taux d’int\u00e9r\u00eat – et sur un march\u00e9 en pleine mutation. Cela cr\u00e9e des d\u00e9fis consid\u00e9rables, mais je suis heureux de constater que chez KBC Autolease, j’ai \u00e9galement retrouv\u00e9 la m\u00eame passion que celle que j’avais \u00e9prouv\u00e9e dans les \u00e9quipes pr\u00e9c\u00e9dentes de KBC.\u00a0\u00bb<\/p>\n

l2f : Compte tenu des nombreux changements qui affectent l’industrie, sur quoi allez-vous vous concentrer ?<\/strong><\/p>\n

K.B. : <\/strong>\u00ab\u00a0Nous voulons \u00e9videmment soutenir nos clients dans leur \u00ab\u00a0fuel switch\u00a0\u00bb (\u00e9lectrification), mais aussi dans leur \u00ab\u00a0modal shift\u00a0\u00bb. Par exemple, nous \u00e9tions pionniers du leasing de v\u00e9los et nous nous int\u00e9ressons maintenant aux solutions de budget de mobilit\u00e9 (avec Olympus). Nous nous concentrons donc davantage sur la mobilit\u00e9 flexible, verte et abordable, avec la facilit\u00e9 d’utilisation num\u00e9rique que vous \u00eates en droit d’attendre de KBC. L’accent est donc \u00e0 nouveau mis sur le customer journey<\/em>, afin de faciliter les choses pour nos clients professionnels, mais aussi pour les utilisateurs individuels. \u00ab\u00a0<\/p>\n

<\/strong><\/span><\/p>\n

Lisez l’int\u00e9gralit\u00e9 de cette interview dans notre derni\u00e8re \u00e9dition.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

link2fleet : Bonjour Mr. Beckers, allons droit au but : Pourquoi KBC Autolease vous a-t-il choisi comme nouveau Sales Director ? Kurt Beckers : \u00ab\u00a0Appelez-moi Kurt. J’ai plus de 30 ans d’exp\u00e9rience dans le secteur bancaire, dont les 20 derni\u00e8res ann\u00e9es en tant que Sales Director au sein du groupe KBC. Pendant cette p\u00e9riode, j’ai […]<\/p>\n","protected":false},"author":43,"featured_media":7764,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[91,79],"tags":[],"class_list":["post-7763","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-expertise-et-management","category-societes-de-leasing"],"acf":[],"yoast_head":"\nKurt Beckers \u2013 Sales Director de KBC Autolease: "Toute \u00e9volution commence par un changement d'\u00e9tat d'esprit" - link2fleet<\/title>\n<meta name=\"description\" content=\"D\u00e9but mai, il a \u00e9t\u00e9 annonc\u00e9 que Kurt Beckers succ\u00e9dait \u00e0 Ilse Vercammen au poste de Sales Director de KBC Autolease. 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